MINDBODY Inc. (MB) and the Rubicon Project Inc. (NYSE:RUBI) Comparison side by side

Both MINDBODY Inc. (NASDAQ:MB) and the Rubicon Project Inc. (NYSE:RUBI) are each other’s competitor in the Application Software industry. Thus the compare of their analyst recommendations, profitability, risk, institutional ownership, dividends, earnings and valuation.

Earnings & Valuation

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
MINDBODY Inc. 228.91M 7.65 38.70M -0.79 0.00
the Rubicon Project Inc. 114.65M 2.11 83.41M -1.69 0.00

Table 1 shows top-line revenue, earnings per share (EPS) and valuation of the two companies.


Table 2 demonstrates the return on assets, net margins and return on equity of MINDBODY Inc. and the Rubicon Project Inc.

Net Margins Return on Equity Return on Assets
MINDBODY Inc. -16.91% -14.3% -8.8%
the Rubicon Project Inc. -72.75% -60.5% -24.3%

Risk & Volatility

MINDBODY Inc. has a 0.36 beta, while its volatility is 64.00% which is less volatile than S&P 500. the Rubicon Project Inc.’s 33.00% more volatile than S&P 500 which is a result of the 1.33 beta.


The current Quick Ratio of MINDBODY Inc. is 9.4 while its Current Ratio is 9.4. Meanwhile, the Rubicon Project Inc. has a Current Ratio of 1.3 while its Quick Ratio is 1.3. MINDBODY Inc. is better positioned to pay off its short-term and long-term debts than the Rubicon Project Inc.

Analyst Ratings

The table given features the ratings and recommendations for MINDBODY Inc. and the Rubicon Project Inc.

Sell Ratings Hold Ratings Buy Ratings Rating Score
MINDBODY Inc. 0 9 1 2.10
the Rubicon Project Inc. 0 0 0 0.00

MINDBODY Inc.’s average target price is $36.2, while its potential downside is -0.77%.

Insider and Institutional Ownership

Roughly 0% of MINDBODY Inc. shares are held by institutional investors while 63.5% of the Rubicon Project Inc. are owned by institutional investors. Insiders held roughly 0.7% of MINDBODY Inc.’s shares. On the other hand, insiders held about 9.4% of the Rubicon Project Inc.’s shares.


Here are the Weekly, Monthly, Quarterly, Half Yearly, Yearly and YTD Performance of both pretenders.

Performance (W) Performance (M) Performance (Q) Performance (HY) Performance (Y) Performance (YTD)
MINDBODY Inc. -5.58% 0.11% -32.97% -32.62% -13.07% -13.92%
the Rubicon Project Inc. -5.62% 20.69% 12.6% 60.31% 141.38% 124.6%

For the past year MINDBODY Inc. has -13.92% weaker performance while the Rubicon Project Inc. has 124.6% stronger performance.


MINDBODY Inc. beats the Rubicon Project Inc. on 10 of the 11 factors.

MINDBODY, Inc. operates a cloud-based business management software and payments platform for the small and medium-sized businesses in the wellness services industry. Its platform enables businesses to run, market, and build client scheduling and online booking, staff management, client relationship management, integrated payment processing, retail point-of-sale, analytics and reporting, simple and intuitive user experience, mobility, branded Web, social integration, cloud-based architecture, open platform for third-party application development, security and compliance, and integration with other cloud-based partners for yoga, Pilates, barre, indoor cycling, personal training, martial arts, and dance exercise, spas, salons, music instruction studios, dance studios, childrenÂ’s activity centers, and integrative health centers. The company offers its software platform to its subscribers as a subscription-based service. It also connects consumers with businesses through its MINDBODY app, a consumer-facing mobile app that allows consumers to discover, evaluate, book, and pay for wellness services; MINDBODY Network, a fee-based platform that connects subscribers with local consumers via the MINDBODY app and third-party partner applications, or Websites; and MINDBODY API Platform and Partner Ecosystem, a platform focuses in areas, such as marketing automation, accounting, loyalty, mobile, and social interactions. MINDBODY, Inc. sells its subscriptions through a direct sales team primarily in San Luis Obispo, California; the United Kingdom; and Australia. The company was founded in 2001 and is headquartered in San Luis Obispo, California.